With the first round of the 2017 Supercars Championship out of the way, Harley-Davidson has signed a sponsorship deal with V8 team Brad Jones Racing.
Their badge decal will adorn the Holden VF Commodores driven by Nick Percat, Tim Slade and Tim Blanchard.
H-D managing director Nigel Keough says the partnership is a good fit.
“There’s a strong connection between Harley-Davidson fans and motorsport fans, particularly Supercars.”
“Brad Jones Racing is an authentic, enthusiastic team with origins in family which resonates through our brand.”
The arrangement is almost a three-way partnership with Freightliner, a principal team sponsor, also responsible for transporting Harley’s mobile merchandise store and H-D1 Custom Shop around the country.
Team boss Brad Jones says he’s thrilled to be associated with the iconic brand.
“In my youth, all I did was race motorcycles and my dream was to race Harley-Davidsons on the half mile flat tracks in America, so it’s fantastic to have Harley-Davidson on board this year.”